Wednesday 19 August 2009

Proud to be the genuine article

Whilst I was on holiday recently I had a discussion with a friend about a story I'd heard about on the news and seen details of on-line.

It concerned a guy from England who'd gone onto a .co.uk website and bought a pair of Nike trainers believing the website was UK based and the trainers were genuine. Of course they were not !

The problem it seems is that because the UK website registration 'authorities' are pretty lax it's easy to set up a .co.uk website url in the UK but have your business based anywhere - the upshot is that branded goods on some apparently genuine websites are in fact hooky gear from China, Korea, Taiwan etc.

As a business then Prestige Whisky lives and dies by the veracity of our brands and how we present them to our customers and take it from me, the brand owners and distilleries are very keen to ensure we promote their brands well and carefully.

Let's be clear then, you won't find any Glenfaddachs, Bulvenies or Laffrogs at www.prestigewhisky.com. Every drop of liquid we sell is the real thing produced and bottled to strict standards by literally the best distilleries in the world.

We are definitely 100% a United Kingdom based business and proud to be supporting the economy of England, Scotland, Northern Ireland and Wales in this time of economic turmoil.

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