Friday, 3 July 2009

Exciting news - Oldest ever, Old Pulteney on PW !

We're delighted to announce that the latest and oldest ever expression from Old Pulteney is now available at www.prestigewhisky.com

Old Pulteney’s senior brand manager, Iain Baxter says :

“We are really excited about the launch of our oldest ever Old Pulteney. This whisky has been looked after at the distillery for 30 years and the age contributes a huge amount of complexity. It has all the hallmarks of Old Pulteney; spice and green apples, and sweet vanilla and coconut notes from the American Oak. But unusually for such an old whisky there’s a remarkable touch of tropical fruit on the nose – some people have picked up guavas and mangos! I’d say that for a malt whisky with so much age and depth, it’s still incredibly approachable.”

Prestige Whisky says – we’re really lucky to have access to this exceptional Highland malt !

This exceptional expression is only available from specialists outlets so order now to ensure you receive yours !


Admin work on a Friday

Overnight I've made some minor copy and even more minor structural updates to the website which are now available today at www.prestigewhisky.com

I've also updated our twitter followers (all 161 of them - and hi to everyone on twitter who's now following the PW story !)

Some exciting new whiskies to come next week as well as a couple of very exciting new marketingy type things that I think will single us out as pretty unique within our marketing space - watch this, er.... well..... marketing space I suppose. We'll announce things on here first before launching them onto the site formally.

Wednesday, 1 July 2009

New stock

As time goes by I am adding new stock items to www.prestigewhisky.com whenever I can.

We launched in mid June with approximately 60 items and are now up to over 80 with another 200 or so exciting new items still to appear.

Loaded on yesterday evening and now available are the following fine whiskies :

Strathisla 1949 at £ 385.00
Strathisla 1953 £ 255.00
Mortlach 1936 £ 1200 (a real investors whisky)
Mortlach 1949 for £385 -one to open and enjoy rather than save like its 'big brother' the 1936 (above)
MacPhails 1950, 50 Year Old at £ 335 - a really beautiful, sweet speyside - a real drinkers whisky - one to enjoy after a wonderful meal.

Find full details and of course pictures at www.prestigewhisky.com

Prestige Whisky on Twitter

Continuing the on-going multimedia marketing expansion of Prestige Whisky you can now find (semi) regular updates of progress, exciting things, new products etc all on our twitter account.

You can find us under our handle of whisky1 on the 'find people' tab on your home page. You'll know you're in the right place as you'll see the Prestige Whisky logo as our avatar.

Please feel free to follow us, if you do I'll automatically follow you and see what you're up to as well.

I'm hoping that between www.prestigewhisky.com and Twitter we can drive traffic between different media sources.

the Prestige Whisky multimedia expansion

Checking our analytics stats overnight we had out highest number of hits on the website since launch yesterday.

Hello to our new visitors in Australia, India, Norway, Sweden, Germany, France, Belgium, the Netherlands and Canada.

Please keep visiting and telling your friends and colleagues if you like the website and this blog. One of the real challenges for this business is to drive traffic, improve google rankings and so figure more highly in the kinds of searches that potential buyers do on the internet. Every time you visit us you give us a little helpling hand - thanks !

Even if you don't buy anything from the site, you're helping us establish a credible presence on-line. Remember as well that to me this project isn't all about just selling whisky. I also think we have a responsibility to educate the world on the history and ethos behind the tradition of whisky. So hopefully the articles and blog posts we put up will keep you coming back and remain interested in www.prestigewhisky.com